// Broadway Interiors — pages: Projects index, Sectors, Case study (Asia Asia) const { useState, useMemo, useEffect, useRef } = React; // ────────────────────────────────────────────────────────────────────── // Projects index — filterable grid // ────────────────────────────────────────────────────────────────────── function ProjectsPage({ filter, setFilter, go }) { const filtered = useMemo(() => { if (filter === 'all') return PROJECTS; return PROJECTS.filter(p => p.sector === filter); }, [filter]); return (
Filter by sector. Every project here was both drawn at our studio in Barsha Heights and delivered, on-site, by the same team.
From a Pier 7 destination restaurant to a control room for the Mohammed bin Rashid Space Centre — the same studio, the same site team.
An operator with a Pier 7 lease and a clear ambition: create a pan-Asian destination that could hold its own against any restaurant in the city, and could be built — fully — inside seventeen weeks.
We were asked to take the project from blank-shell to opening night: concept, lighting, joinery, FF&E specification, signage, and the build itself. The room had two views — out to the Marina and down into the open kitchen — and one mandate: it had to feel like a place, not a chain.
We took the cuisine literally — a journey from the Levant through India, Southeast Asia and on to Japan — and translated it into a sequence of rooms, each with its own light temperature, material palette and pattern language. Diners move from a Persian-influenced entry, through a teak-and-rattan central bar, into a darker, Japanese-leaning dining terrace overlooking the kitchen pass.
On a seventeen-week programme to opening night, the gap between ‘design intent’ and ‘what actually shipped’ is where most restaurant fit-outs fail. Because the same studio drew the joinery and built it, we could resolve detailing in the workshop instead of in change orders.
Programmed with a Friday-night soft-open buffer and four lighting reviews.
Programmed in-house with the operator; switchable on a single restaurant-floor dial.
Drawn at the studio, signed off in the workshop, delivered to site as finished pieces.
Including the International Property Awards’ ‘World’s Best Leisure Interior’, 2021.
Asia Asia opened on programme in 2013 and has run continuously ever since, with a light refresh by the same team in 2018. Eight years after opening, the room won the International Property Awards’ ‘World’s Best Leisure Interior’ (2021) — a recognition that the design held its shape in commercial use, not just on the day the photographer arrived.
“We design it to be built — and then we build it. Asia Asia is the project where we first heard ourselves saying that out loud.
{project.name.charAt(0)}{project.summary}
Full case-study copy — brief, concept, materials & build narrative, outcome and photographer credit — will sit here. Asia Asia (linked in the next section) is the template; this layout will be filled per project as client approvals come in.
That page is still on the drawing board.